Develop female marketing specialists characterized by knowledge, skills, and research competences to contribute to their community and fill market needs.
− Equip students with the essential knowledge, skills and competencies across the various topics of marketing.
− Develop students' ability to use latest technologies in the field of marketing using both theory and practice.
− Provide students with leadership, critical thinking, and communication skills, to enhance their effectiveness in the work place.
− Promote among students a culture of community service and social responsibility in the field of marketing
− Develop students' analysis, planning ,and decision-making skills in the field of marketing to enhance a knowledge-based economy.
Bachelor of Science in Marketing
The study plan for the program is designed to be equivalent to eight semesters.